Ellis Jones wins five awards.

Today, we received news that Ellis Jones has won four IABC Gold Quill Awards. This was on the back of winning a Mumbrella CommsCon award last week.  The recognition matters to our team, and means we continue to be a bona fide ‘award winning agency’.

Mumbrella CommsCon Awards are the most sought after, competitive Australian PR and communications agency awards. IABC’s Gold Quill Awards are international, recognising excellence in strategic communication worldwide. Gold Quill is the only awards program that honours the innovation of communicators on a global scale.

We received three Gold Quill Excellence Awards (the highest recognition possible)  recognising our work with LCI Melbourne,  the City of Yarra and the state government sponsored, Energy Affordability Training Partnership.  The latter also won the Jake Wittmer Research Award, which is presented to the entry that ‘shows outstanding research that was commissioned or developed by a communicator and was instrumental in ensuring the success of a communication program’. The award recognises the Best of the Best winners across the globe.

In addition, we also received an IABC Gold Quill Merit Award for our campaign with Energy Safe Victoria.

Project summaries

Project: LCI Melbourne digital marketing campaign
Category: Marketing, Advertising and Brand Communication 
Award: IABC Gold Quill

LCI Melbourne is Victoria’s leading private design college. After our design studio initially re-branded the college,  our education marketing team executed tactical, content-driven marketing, aligning with annual student intake cycles. The digital campaign work was highly successful, leading to Melinda Scaringi being flown to head office in  Montreal to share tactics with marketers from across the 23 campuses globally.  The results? 50% increase in leads, web traffic up 955%  and digital display reaching nearly 100% of target audience.
View case study.

Project: Yarra Waste Revolution
Category: Governmental Communication 
Awards: IABC Gold Quill; Mumbrella CommsCon

Australia’s recycling crisis has hit local governments hard. With rubbish mounting, and fewer and fewer places willing to take it, the City of Yarra trialled a new approach to tackle this issue head-on. Ellis Jones created the Yarra Waste Revolution campaign, activated at street and park-level, to  encourage resident adaption. The results? 92% of residents are now sorting waste correctly.
View case study

Project: Energy Affordability Training Partnership
Category: Communication Research
Award: IABC Gold Quill –  Jake Wittmer Research Award (‘presented to the entry that shows outstanding research that was commissioned or developed by a communicator and was instrumental in ensuring the success of a communication program’).

Energy prices are high in Australia but vulnerable consumers are particularly affected. This project required the full breadth of agency expertise and experience to deliver three key project elements: co-design, material creation and design, and evaluation. We had great partners in the Consumer Policy Research Centre (CPRC) and Community Information & Support Victoria (CISVic).
View case study.

Project: ‘Be sure’ carbon monoxide awareness campaign
Category: Governmental Communication
Awards: IABC Gold Quill
Most Victorians know that gas heaters can leak carbon monoxide (CO). Thousands are at risk, but few take the critical step of servicing their heater regularly to stay safe. Energy Safe Victoria (ESV) engaged Ellis Jones to deliver its statewide CO awareness campaign – it’s called Be Sure.  The results? 6 months into the campaign, 42% of people had their heater serviced, sought information or talked to someone about it.
View case study.

It takes a village.

Every award ceremony is a moment in time, representing years of learning, long weeks of implementation and adaptation to the inevitable challenges every communication and research project throws up.
Importantly, there is no award with no project brief. That’s why we are forever grateful for the opportunities granted our company, and the courage of client representatives who have the trust of their leaders and fight for the budget to do the work. Thank-you.

Work with an award winning agency. Talk to us!